A vaccine mark
Knowledge Sharing & Learning

VaxSocial Learning Summary #3

Updated:
December 16, 2025
Author:
M&C Saatchi World Services
Global Learning
Key Influencers
Social Media Messaging
Download

This edition examines how both digital and community-based interventions can strengthen one another when grounded in trust, authenticity, and shared ownership. This summary explores the six crucial ingredients of successful online/offline integration, identified across the VaxSocial Grantees, building on the three that were covered at the Quarterly Learning Seminar #2. The summary highlights what’s working, key learnings, and challenges, with examples of best practice from across and beyond the VaxSocial portfolio.

Explore VaxSocial's Valuable Resources

Sharing learnings and insights to harness the power of social media in building vaccine confidence.

Credit/Copyright: Gavi/2023/Benedikt V. Loebell